The article discusses how writing a Christmas song is a song-writers jackpot. In the 1940s and 50s there was an explosion in the amount of people writing Christmas songs because they witnessed the instant success of "The Christmas Song" by Mel Torme. Recently Mariah Carey has made a new Christmas Song but not many others have. It will be difficult to writers to compete with classics like "Frosty", "Rudolph", and "Jingle Bells". Right now the radio stations mostly play songs written 50 or 60 years ago.
Will a new song ever become a new classic?
Will modern songwriters be able to figure out what it takes to write a successful Christmas Song?
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